Description
In 1864 Gerard Adriaan Heineken, born from a family of merchants, bought de hooiberg (the haystack) brewery and imediately took to brewing premium and high quility lager. Being the first brewer in the world to create a quality control laboratory. His vision to embrace new trends, keeping the company a family business and putting the quality of Heineken beer above all else. Is what has led to Heineken's meteoric rise to success and making it a household name. With a presence in nearly 190 countries world wide.
